MIIR, Stanley, and YETI – three leading drinkware companies, have joined forces in a groundbreaking collaboration to reduce carbon emissions across their supply chain.
The Drinkware CoLab, facilitated by the Outdoor Industry Association (OIA), aims to lessen the environmental impact of manufacturing drinkware and set a new standard for sustainability in the industry.
Reduction Roadmaps: Drinkware CoLab Impact
The CoLab focused on two key objectives: transitioning suppliers to 100% renewable electricity and developing emissions reduction plans for their facilities.
MIIR, Stanley, and YETI nominated four shared suppliers who received training, emissions measurements, target-setting assistance, and customized plans to cut emissions.
Environmental Resources Management (ERM) provided expert guidance throughout the assessment process.
These “roadmaps” outline actionable steps for each supplier to improve energy management and minimize emissions.
The CoLab prioritized solutions based on environmental benefits and cost-effectiveness for each facility, ensuring a practical path towards a greener future.
The Trail Ahead
The drinkware brands are committed to partnering with suppliers to implement these plans.
They will hold quarterly meetings facilitated by the OIA to track progress and explore replicating the CoLab model with other suppliers in their networks.
This commitment to ongoing collaboration ensures the long-term success of the initiative and paves the way for wider industry adoption.
Join the Movement: A Call to Action
The Drinkware CoLab is a powerful example of pre-competitive collaboration in the fight against climate change.
By working together, businesses can achieve more significant environmental progress than they could have individually.
The Outdoor Industry Association invites other companies to participate in similar initiatives.
For more information on the CoLab program or to get involved, contact the OIA at [email protected].
Images courtesy of OIA
Backpackers.com Affiliate Policy: This article may contain affiliate links, which help fund our website. When you click on the links to purchase the gear we get a commission, and this goes a long way to creating guides, gear reviews, and other excellent content.
