REI Co-op Launches In-House Designed Co-op Cycles DRT e3.1 Electric Mountain Bike

Outdoor retail giant REI Co-op has unveiled its latest innovation, the Co-op Cycles DRT e3.1 Electric Mountain Bike, marking its foray into the world of electric mountain biking (e-MTB).

The DRT e3.1 Electric Mountain Bike

This new offering blends the excitement of traditional mountain biking with the added convenience of pedal-assist power, aiming to encourage more outdoor enthusiasts to hit the trails.

Crafted to effortlessly navigate rough, technical terrain, the Co-op Cycles DRT e3.1 complements REI’s extensive range of bicycles, encompassing road, mountain, hybrid, and e-bikes.

DRT e3.1 Electric Mountain Bike

Isabelle Portilla, Vice President of REI Co-op Brands, expressed her enthusiasm, stating, “Experiencing the thrill of the ride on an e-bike is exhilarating, and we are pleased to introduce an all-around, high-performance, e-MTB option for our customers.”

This bike’s selection of high-end components and pedal power, combined with REI’s included maintenance support, offers tremendous value to riders so they can focus on having a blast on the trails.

DRT e3.1 Electric Mountain Bike specs:

REI’s commitment to enhancing outdoor pursuits continues with this exciting addition to their product lineup.

Images courtesy of REI Co-op Affiliate Policy: This article may contain affiliate links, which help fund our website. When you click on the links to purchase the gear we get a commission, and this goes a long way to creating guides, gear reviews, and other excellent content.

Leonard Pineda

Leonard loves traveling and experiencing new places and people. He enjoys going on walks and communing with nature. Leonard is also passionate about education and what it can do to conserve the environment.

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